AVCD 251 - Graphic Design II

Second course in sequence stressing creative problem solving techniques as applied to communication design projects of moderate and increasing complexity. Emphasis is on development of strong concepts which communicate persuasively and effectively integrate type and image. Concepts covered include typographic principles, methods of visual organization and layout, grid theory, visual display of information with an emphasis on concept and research based practices. This is a required course for Visual Communication Design majors. It should be taken second semester sophomore year. This course is taken concurrently with AVCD 251L, Graphic Design II Graphics Lab.

Prerequisites & Notes
Course Codes: AFS. Prereq: AVCD*250, ART*154/AVCD*154 or permission of the Director of the Visual Communication Design program. Additional course fee required. Normal Offering Cycle: Spring

Credits: 3