Oct 07, 2024  
2024-2025 Undergraduate Catalog 
    
2024-2025 Undergraduate Catalog

Communication and Media - Major


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Our Communication and Media Program is a skill-based, interdisciplinary, versatile, and culturally aware program that prepares emerging professionals to succeed in the fields of Communication, Public Relations, Social Media Management, Marketing, and Advertising. By bridging liberal arts and professional practice, our program provides students with a holistic foundation in critical thinking, theory, and craft. Our graduates are well-positioned for a variety of careers and will receive pre-professional training in the form of internships and client-based seminar projects. It should be noted that students in this major are required to have a minimum overall GPA of 2.5 before moving into their internship which typically occurs during the junior year.

The Communication and Media program focuses on the following learning outcomes:

  1. Interaction - Demonstrate the ability to communicate effectively in varied personal, cultural, professional, and civic contexts.
  2. Research - Collect, analyze, evaluate, synthesize, and properly use research sources.
  3. Vocabulary - Demonstrate thorough understanding and effective command of theoretical, disciplinary, and industry terminology.
  4. Persuasion - Construct and express oral, written, and visual messages that are coherent, persuasive, and ethical.
  5. Application - Apply theories, perspectives, and principles across communication and media contexts that demonstrate an understanding of the discipline.

*Note: Only five courses (or 15 credits) will be accepted as transfer credit toward the Communication and Media major.

Core Curriculum Requirements


All Nazareth students complete Core Curriculum coursework as part of their degree requirements. The Core provides a foundation in the liberal arts and sciences while guiding students to pose and explore their own intellectual questions. See Academic Policies and Procedures  for specific core curriculum requirements. 

Communication and Media Major Requirements


All Communication and Media majors are required to take the following (21 credits):

Communication and Media Program Tracks


Choose one track from the following:

Public Relations Track


Students must complete all courses listed:

Writing and Editing Track


Students must complete all courses listed:

Communication and Media Major Senior Experience


The Communication and Media Senior Experience allows students to design and present a project/portfolio of work that bridges the academic and professional worlds.  Students are expected to design a project that will apply what they have learned over the course of their study.  The Senior Seminar class will provide a community in which to work on this project.  Projects will be presented at the end of the semester in a public forum. 

Sample Program for Communication and Media Major


FRESHMAN YEAR
Fall Semester Spring Semester
ENGW 101 Exposition   3 ENGW 102 Argument and Research   3
ACS 101 Academic and College Success   1 COMM 205 Writing for Digital Media   3
First Year Seminar (FYS) PEQ (1) 3 PEQ (4) 3
COMM.Q 101 Introduction to Media Industries  PEQ (2) 3 PEQ (5) 3
PEQ (3)  3 Foreign Language with Lab (same language) 4
Foreign Language with Lab (same language) 4 Health & Wellness 0
TOTAL SEMESTER CREDITS 17 TOTAL SEMESTER CREDITS 16
 
SOPHOMORE YEAR
Fall Semester Spring Semester
COMM 207 Oral Communication     3 Communication Elective or Professional Track Course  3
PEQ (6) 3 Communication Elective or Professional Track Course 3
PEQ (7) Science with Lab 4 DEIB designated course/Liberal Arts Elective 3
PEQ (8) 3 Integrative Studies (IS) - 1 3
Liberal Arts Elective 3 Integrative Studies (IS) - 2 3
TOTAL SEMESTER CREDITS 16 TOTAL SEMESTER CREDITS 15
 
JUNIOR YEAR
Fall Semester Spring Semester
COMM 300 Communication Theory    3 COMM 301 Communication Research Methods    3
Communication Elective or Professional Track Course 3 COMM 483 Communication and Media Internship I   3
Communication Elective or Professional Track Course 3 CME 050 Core Milestone Experience   0
Experiential Learning Pathway (EL) 0 Elective or Professional Program Track Course 3
Integrative Studies (IS) - 3 3 Liberal Arts Elective 3
Liberal Arts Elective 3 Communication Elective or Professional Track Course 3
TOTAL SEMESTER CREDITS 15 TOTAL SEMESTER CREDITS 15
 
SENIOR YEAR
Fall Semester Spring Semester
Communication Elective or Professional Program Track Course 3 Communication Elective or Professional Program Track Course 3
Liberal Arts Elective 3 COMM 450 Communication and Media Senior Seminar   3
Liberal Arts Elective 3 COMM 499 Communication and Media Senior Experience  0
General Elective (or Liberal Arts elective if needed) 3 Liberal Arts Elective 3
General Elective (or Liberal Arts elective if needed) 3 General Elective 3
  15 TOTAL SEMESTER CREDITS 12

Notes

  • Students in Bachelor of Arts degree programs must complete 90 credits of liberal arts coursework.

 

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