COMM 382 - Crisis Communication

How organizations communicate with their publics during a crisis can have long-lasting and profound effects. If proper planning and execution are not utilized, stakeholders suffer. This course will cover the role communication plays in public relations and crisis management. Assignments will include reading and analyzing case studies and articles on theories applied to crisis communication. Course Codes: BR. Prerequisite: COMM.Q 101 OR COMM.F 101.

Prerequisites & Notes
Course Codes: BR. Prerequisite: COMM.Q 101 OR COMM.F 101. Term cycle: spring. Yearly cycle: variable offering.

Credits: 3