May 24, 2024  
2005-2006 Undergraduate Catalog 
    
2005-2006 Undergraduate Catalog [ARCHIVED CATALOG]

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MGT 216 - Principles of Marketing


Study of the process of creating, distributing, promoting and pricing goods, services and ideas to satisfy consumer needs and wants through the exchange process.

Prerequisites & Notes
Adv Codes: ABR


Credits: 3



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