Aug 31, 2024  
2017-2018 Undergraduate Catalog 
    
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2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]

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MKT 363 - Marketing Communications

Rapidly changing technologies create a wider number of options for reaching customers. Understanding the alternatives and integrating them into a seamless marketing campaign leads to success. Course Codes: AB. Prereq: MKT 216.

Prerequisites & Notes
Course Codes: AB. Prereq: MKT 216. Normal cycle offering: Fall. Yearly cycle: all years.

Credits: 3


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