May 25, 2024  
2017-2018 Undergraduate Catalog 
2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]

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MKT 216 - Principles of Marketing

Marketing foundations in understanding customer problems, developing solution strategies, and successfully implementing a solution via product, price, promotion, and placement. Course Codes: AB

Prerequisites & Notes
Course Codes: AB Normal cycle offering: Fall and Spring. Yearly cycle: all years.

Credits: 3

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