Apr 23, 2024  
2016-2017 Graduate Catalog 
    
2016-2017 Graduate Catalog [ARCHIVED CATALOG]

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MKT 553 - Leading Innovation


This course is designed to provide students with a basic understanding of the evolution of innovative teams; the differences between innovation dealing with products versus services or processes; and the leadership and organizational behaviors that help or hinder creative development. Additionally this course will challenge students assess their individual leadership behaviors along with developi

Prerequisites & Notes
Normal Cycle Offering: Spring

Credits: 3



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