Sep 28, 2024  
2013-2014 Undergraduate Catalog 
    
2013-2014 Undergraduate Catalog [ARCHIVED CATALOG]

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MKT 417 - Marketing Management


Designed to cover a variety of marketing topics. Analysis of various marketing management situations and the formulation of the appropriate solutions. Case study method and simulation is used.

Prerequisites & Notes
Course Codes: B. Prereq: ACT*209 MGT*212 MKT*216.

Credits: 3



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