Marketing - Minor

This minor is open to all students but was designed to complement School of Management majors. As such, many courses have prerequisites that all students, regardless of major, must complete.

Required Courses

MKT 327 - Market Research Credits: 3
MKT 363 - Integrated Marketing Communications Credits: 3
MKT 365 - Consumer Behavior Credits: 3
MKT 419 - International Marketing Credits: 3
MKT 483 - Marketing Internship I Credits: 3
Plus, choose one of the following:
COMM 202 - Media Ethics and Law Credits: 3
COMM 205 - Writing for Digital Media Credits: 3
COMM 207 - Oral Communication Credits: 3