Business and Marketing Education K-12

The Business and Marketing Education Program is part of the School of Management. The program offers a Bachelor of Science Degree in Business and Marketing Education. Business and Marketing Education students must select one area of specialization. The choices are Office Technology, Accounting or Marketing.

The mission of the program is to provide students with the knowledge, skills, and confidence needed to succeed as active and productive business teachers at the secondary and post-secondary levels.

The specific objectives are to:

Educate students in the profession of teaching in both traditional and inclusive classroom settings
Foster commitment to a professional teaching career through intellectual, ethical and aesthetic values.
Develop skills necessary for the pursuit of a meaningful vocation as a business teacher.
Focus on the development of the total person: a competent, effective, intellectual, communicative and reflective individual.
Inspire dedication to the idea of service to community.

The Business and Marketing Education Program curriculum is quite broad and diverse and rooted in the liberal arts tradition. The program is designed to integrate the best theory and practice and facilitate the transition from student to teacher.

The future business and marketing education teacher learns his/her craft by observing, analyzing, teaching and interacting with other professionals.

Students who successfully complete this program will receive New York State Initial Teacher Certification in Business and Marketing Education (K – Grade 12).

A minimum GPA of 2.7 is required.

Business and Marketing Education K-12 Core

Business and Marketing Education majors are required to complete the following requirements:

Foreign Language credits: 6

As well as:

ACT 209 - Principles of Accounting I Credits: 3
ACT 210 - Principles of Accounting II Credits: 3
ADOL 030 - Orientation for Professional Semester Credits: 0 (Fall Only)
ADOL 410 - Principles of Teaching, Learning, & Assessment for Diverse Secondary Learners Credits: 3 (Fall Only)
BME 358 - Methods of Teaching Business Credits: 3
BME 465 - Student Teaching Credits: 6
BME 466 - Methods of Teaching Skill Courses Credits: 2
BME 468 - Methods of Teaching Marketing & Law Credits: 2
BME 476 - Motivation and Management Credits: 2
BME 477 - Literacy Instruction for Diverse Secondary Learners Credits: 3
BME 478 - Reflective Seminar Credits: 2
ECO 101 - PI Principles of Macroeconomics Credits: 3
ECO 102 - PI Principles of Microeconomics Credits: 3
EDU 090 - Orientation to the Personal Electronic Portfolio Credits: 0 (Fall Only)
EDU 204 - History and Philosophy of Education Credits: 3
EDU 475 - Health Education, Child Abuse, and Violence Prevention Workshop Credits: 0
MGT 212 - Organization and Management Credits: 3
MGT 216 - Principles of Marketing Credits: 3
MGT 301 - Written Communications for Management Credits: 3
MGT 305 - Legal Environment of Business Credits: 3
MGT 330 - Entrepreneurship Credits: 3
MGT 352 - Management Information Systems Credits: 3
MGT 419 - International Marketing Credits: 3
MGT 427 - E-Commerce Credits: 3
MTH 207 - PII Elementary Statistics Credits: 3

Required Concentration

In addition to the core courses listed above, students are required to select one of the following concentrations, and complete two courses in that concentration.

Business and Marketing Education K-12 Senior Experience

BME 465 (Student Teaching), provides the Senior experience for the majors. In this course students will complete projects and/or submit papers which will give them the opportunity to make connections between the knowledge and insights gained from the Perspectives I and II courses and those courses within the major.