Marketing - Minor

This minor is open to all students but was designed to complement School of Business and Leadership majors. As such, many courses have prerequisites that all students, regardless of major, must complete.

Required Courses

DMS 300 - Digital Marketing Essentials Credits: 3
MKT 327 - Applied Research Methods Credits: 3
MKT 364 - Marketing Communications Credits: 3
MKT 365 - Buyer Behavior Credits: 3
MKT 483 - Marketing Internship Credits: 3
Plus, choose one of the following:
BLDR 202 - Data Analysis and Decision Making Credits: 3
BLDR 222 - Organizational Behavior Credits: 3
DMS 310 - Digital Marketing Analytics Credits: 3
MKT 360 - Principles of Sales Credits: 3
MTH 308 - Applied Statistics and Visualization Credits: 3
TAS 211 - Programming and Problem Solving Credits: 3