Sep 29, 2022  
2022-2023 Undergraduate Catalog 
    
2022-2023 Undergraduate Catalog
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MKT 327 - Applied Research Methods


Study of the processes and techniques that are used to gather, record, and analyze data as an aid to making organizational decisions. Specific topics will include the research designs for collecting primary, secondary data, sampling and data analysis. Course Codes: AB. Course Codes: AB. Prerequisite - take one of the following: MTH*207, MTH*208, PSY*200 or PSY*202.

Prerequisites & Notes
Course Codes: AB. Course Codes: AB. Prerequisite - take one of the following: MTH*207, MTH*208, PSY*200 or PSY*202. Term cycle: fall. Yearly cycle: all years.

Credits: 3



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