Mar 29, 2024  
2014-2015 Undergraduate Catalog 
    
2014-2015 Undergraduate Catalog [ARCHIVED CATALOG]

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COMM 374 - Public Relations


Focuses on developing students’ writing skills for public relations in the areas of press releases, memos and letters, speeches, public service announcements and annual reports. Students also study the practical application of basic public relations concepts and processes including public relations in corporations, government and institutions, public opinion, communication media, ethics of public relations and public relations campaigns.

Prerequisites & Notes
Course Codes: BHR. Prereqs: COMM 254 and COMM 255. Crosslisted with ENGW 374.

Credits: 3



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